Merida's springy curls had been smoothed out into neat waves, her waist made thinner, eyes wider, cheekbones higher and most importantly, she lost her trusty bow and arrow.Ī petition, which has so far garnered nearly 174,000 signatures, is being spread by parents in an effort to convince Disney to reverse the redesign.Ĭreated by female empowerment website, A Mighty Girl, the petition argues that Disney is doing a 'tremendous disservice to the millions of children for whom Merida is an empowering role model.' 'Disney marketing and the powers that be that allow them to do such things should be ashamed of themselves.' In an email to the Marin Independent Journal on Saturday, she wrote: 'There is an irresponsibility to this decision that is appalling for women and young girls.
Ms Chapman, who modeled Merida on her 13-year-old daughter, Emma, creating her as a role model for little girls, said revealed that has given Bob Iger, president of Walt Disney International, 'a piece of my mind'. Merida, the headstrong Disney princess with a frizzy mop of red hair and a knack for archery, was a welcome role model for little girls when Pixar released Brave last year.īut the spunky heroine, who was officially crowned Disney's 11th princess on Saturday, underwent a royal makeover which last week left many mothers furious and frustrated. Brenda The Brave writer and co-director has publicly criticized Disney's controversial makeover of the film's feisty heroine, Meridaīrave writer and co-director, Brenda Chapman, has publicly criticized Disney's controversial makeover of the film's feisty heroine, Merida, as 'a blatantly sexist marketing move based on money.'
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